Writing a Bankable Business Case

Writing a Bankable Business Case

If you’re a business, at some point, you may need to write a business case. This is particularly true if you’re seeking financial support.    Definition Unlike a business plan, which is an operational roadmap for your business, a business case is used to secure...
SWOT vs TOWS Analysis

SWOT vs TOWS Analysis

When we’re working on a business concept with clients, looking at the project from all angles is vital to ensure we create a solution that is robust and workable. Recently we’ve had a few clients come to us super prepared (we love that!) and they had all...