by Erin Roberts | Business, Not-For-Profit
Do you know what your business’ vision and mission are? Can you effortlessly share what you’re all about? Or are they something that you came up with in a strategic planning session years ago that you occasionally dust off to re-write into a grant...
by Erin Roberts | Business
Have you ever thought about who your Ideal Client is? If your answer to that question is, ‘anyone who wants to buy from me’, then you are most likely limiting the effectiveness of your marketing and content, and maybe even your services and/or products. If you try to...
by Erin Roberts | Grants & Funding, Highlight, Not-For-Profit
If you’re involved with a not-for-profit, you probably regularly think ‘We need some funds!’ Attracting funding is increasingly competitive and standing out from the crowd is important if you want to have the edge. So, how do you get noticed amongst all the other...