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Revisiting your Vision and Mission

Revisiting your Vision and Mission

by Erin Roberts | Business, Not-For-Profit

Do you know what your business’ vision and mission are? Can you effortlessly share what you’re all about? Or are they something that you came up with in a strategic planning session years ago that you occasionally dust off to re-write into a grant...
What is an Ideal Client Avatar and why should you have one?

What is an Ideal Client Avatar and why should you have one?

by Erin Roberts | Business

Have you ever thought about who your Ideal Client is? If your answer to that question is, ‘anyone who wants to buy from me’, then you are most likely limiting the effectiveness of your marketing and content, and maybe even your services and/or products. If you try to...
Five Strategies to Get Noticed by Funders

Five Strategies to Get Noticed by Funders

by Erin Roberts | Grants & Funding, Highlight, Not-For-Profit

If you’re involved with a not-for-profit, you probably regularly think ‘We need some funds!’ Attracting funding is increasingly competitive and standing out from the crowd is important if you want to have the edge. So, how do you get noticed amongst all the other...

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We are the strategists and storytellers of innovative, future-focused businesses and organisations, turning vision into reality.

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